Epson President announces production and industrial print strategy
|Confirming its commitment to the commercial print industry, Epson has announced its ‘Engineered for Print’ strategy and its significant new line-up of digital products and technologies for production and industrial print applications.
The ‘Engineered for Print’ strategy represents Epson’s focus on developing unique products and technologies for customers in the signage, label, photo, and textile markets, with goals of doubling its product line-up in the next few years and quadrupling revenue from industrial printing.
During Drupa 2012 (stand 5/A0), 3-16 May 2012, Dusseldorf, Germany), the company will be showcasing its next-generation Sure Press “X” label press, which incorporates new single-pass Micro Piezo line head technology, and which will also be the first Epson product to utilise UV ink. Furthermore, the company has announced its move into the digital dry lab sector, detailing its forthcoming Sure Lab SL-D3000, for high quality, on-demand photo and card printing, which will be demonstrated for the first time at Drupa. Other developments on display at Drupa will include next-generation aqueous and dye inksets to support the range of new products.
When commenting on Epson’s vision for production and industrial printing, Mr Minoru Usui, President of Seiko Epson Corporation and Micro Piezo pioneer, said: “We are confident that our commitment to delivering customer value through unique solutions and outstanding support will help us expand in production and industrial printing. In the next few years, my goal is to double revenue from large format printers, and increase revenue from industrial printing by four times. “This will be a very big year for us. In fact, I see it as the starting point for the next stage of Epson’s growth.”
Commercial photo printing: The new 6-colour Epson Sure Lab SL-D3000 is an easy-to-use digital dry lab for high quality photo prints and cards up to A3 size. It features Epson printheads, new Epson Ultra Chrome D6 dye ink and image processing technology, and is ideal for on-demand print services in traditional minilab retail environments. Due to its ability to print on to matte surfaces, the Sure Lab SL-D3000 also offers significant business opportunities for traditional print shop owners, searching for new business possibilities. The SureLab is available in two configurations and will be commercially available from August.
Textile printing: Epson’s drive to play a prominent role in the digital textile printing industry is reinforced by the company’s announcement that it has become a 50 percent shareholder in ForTex, a leader in the development of digital textile inks and chemicals.
Design & prepress: The latest models in the market-leading range of 24-64 inch width aqueous inkjet Epson Stylus Pro printers will demonstrate their considerable flexibility for prepress and in-house agency proofing, short-run display and package prototyping applications.
Epson is committed to the long term development of precision imaging technologies. Its established Stylus Pro printer range for photography, fine art and proofing applications has built a 65% market share worldwide.